My name is Matthew. I design user experiences and devise creative strategies. I currently offer freelance services in marketing, design, and creative strategy.
Browse my portfolio or get in touch with me by clicking the button below.
Marketing & Strategy
UX & Interface Design
Bitcoin Consulting
Web Design
AND MORE...
The Bitcoin Layer is a premium markets research provider, covering bitcoin through a global macro lens. We deliver research, analysis, & education. I am currently acting as Creative Director for The Bitcoin Layer. Subscribe to our research publication and YouTube channel to learn about global macroeconomics, bitcoin, Lightning Network, the monetary and financial system, the Federal Reserve, interest rates, and geopolitics. Most importantly, develop a framework for understanding global markets—connect the dots between economic and financial concepts to see the bigger picture. Look no further for your bitcoin and macro education.
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During my third rotation of GE Aviation’s Digital Technology Leadership Program, I worked as a Digital Web Analyst. I acted as a liaison between GE businesses and external creative agency to complete the redesign of geaviation.com. I performed UX audits of all screens, built 60+ pages, submitted dev/bug tickets, and supported accessory initiatives alongside the GE Aviation brand redesign. During that rotation, I also supported the Aviation business’ WordPress multisite intranet and ran weekly office hours to support many internal sites.
I created a simple landing page website for Hodl Ranch Limited, a bitcoin mining company. Hodl Ranch Limited aspires to build the biggest & cleanest bitcoin mining operation to accelerate the U.S. energy transition.
I had the opportunity to contribute to Bitcoin Magazine in March of 2021. The title of my article is “Dear 20-somethings,” but I would encourage everyone to give it a read. My goal in publishing this piece was to increase awareness of Bitcoin among people in my age group as we entered the uncertain and overleveraged financial world.
Custody Digital Group (“CDG”) is a global firm building a secure, scalable and regulated institutional-grade platform for digital asset services. I was tasked with developing their website in order to entice investors and financial institutions to do business with them. One of the main priorities for development was manufacturing trust through the design and feel of the site itself.
I was a member of the FORM class of 2019 and worked as a UX design and development intern at Wray Ward in Charlotte, NC . One of my major internship projects was developing the user interface for the company’s intranet. There was a project kickoff with requirements a timeline. I presented the final interface on InVision.
SetDev LLC is an exciting new software development company with some incredibly talented personnel onboard. This Fort Lauderdale, FL based agency-incubator hybrid is always a pleasure to work with and for this project I was tasked to do a complete site re-design. I also helped with some branding and typography detailing.
This brand is something that I wanted to develop early on in my carreer. It is a representation and actualization of my career goal of owning a multi-faceted company that acts as (1) a creative agency, (2) a venture capital firm, and (3) a music label. The company and idea are still in infancy but Ballast Ventures has already been working to gain clients and market experience.
Ballast Ventures is an internet company for visionaries.
More Coming Soon.
During the summer of 2018, I assisted a seed-funded startup in partnership with Venture Capital Draper Dragon as their first intern. I collaborated in designing and developing a revolutionary cryptocurrency price-checking wiki. I headed the design and UI of the website and also built a landing page for beta registrations.
I supported the team in all capacities ranging from company strategy to development. I researched cryptocurrencies; read through whitepapers and assessed each coin’s application of blockchain including P2P connection, middlemen fees, censorship resistance, and micro-payments.
Block Key Capital (BKC) is a US-based research and investment firm dealing exclusively with the emerging cryptoasset class.
BKC’s founding partners were first brought together while creating their university’s blockchain organization. Here they discovered a mutual passion and drive to be a part of the blockchain revolution. With more than 20 years of combined experience in the space, these eight like-minded individuals launched BKC Investments with the goal of providing exposure and education in this emerging asset class.
I developed the logo, brand identity, website, and all internal and outbound marketing materials for the financial startup firm.
History for iOS is the App Store’s top resource for everything iOS. Every single iOS firmware release has been carefully indexed and detailed in this free resource. History for iOS is used by hundreds of users across the world daily wanting to learn more about Apple’s leading-edge operating system.
The app includes a news tab containing the latest iOS related updates, as well as a page displaying the current iOS firmware version.
History for iOS has recorded 20,000+ downloads since release in 2014. The app is used by hundreds of users around the world every day to learn more about Apple’s leading-edge operating system.
During my freshman year at Miami University I had an internship in Winston-Salem, NC with a creative agency as a web designer. I was tasked with the full project of designing a site for County Reinsurance, Limited in Clemmons, NC. I worked on the site from start to finish and made all changes that were requested after proofing.
I made this comprehensive guide to Dr. Dre’s Compton album the day after it came out.
Dre’s self-described “grand finale” album was made possible by the collaborative efforts from a large and wide array of artists and musical producers alike. This extensive guide goes through every individual who received any kind of credit for the album and assesses their contributions to the project.
Winston-Salem, NC
hello(at)matthewball.me
hello(at)matthewball.me